Orange County Fair Speedway
Middletown, New York
Our Expertise

Unmatched Value in Motorsports Marketing

01.

Sponsorship Solutions

Securing sponsors is the cornerstone of success for race events and race teams. We specialize in finding the right sponsorships, crafting winning strategies, and managing every detail—from negotiations and agreements to activations and hospitality. Whether you’re seeking B2B or B2C partnerships, we’ll connect you with sponsors that align with your goals and maximize your impact.

02.

Brand Ambassador

Crackers Motorsports Marketing offers a comprehensive Brand Ambassador program to help clients amplify their presence and connect with the motorsports community. Our ambassadors represent your brand with professionalism, promoting your products or services through engaging content, social media outreach, and in-person interactions at races and events. We focus on building meaningful relationships with fans, sponsors, and teams to create lasting brand loyalty and maximize your visibility in the motorsports world.

03.

Digital Marketing

We offer cutting-edge digital marketing strategies to help clients elevate their presence in the motorsports community. Through engaging content, social media campaigns, and in-person event promotion, we ensure your brand reaches its target audience. With live streaming services drawing up to 50,000 viewers per race, we maximize your visibility and connect you with a global audience. From building relationships with fans, sponsors, and teams to amplifying your reach through strategic partnerships, we help create lasting brand loyalty and a powerful online presence.

Feel the roar of the crowd! This incredible scene at the track is more than just a race — it’s a powerful gathering of passionate racing fans, filling the stands to capacity. With tens of thousands of spectators and countless eyes on the action, race events are an unmatched marketing opportunity for sponsors to get their brand in front of an engaged, loyal audience. Experience the thrill, the unforgettable moments, and the unique chance to make your brand part of the story that brings fans back year after year!

About Us

Driven by Passion and Expertise

CMM is a Marketing and Management business dedicated to the Motorsports Industry. Our mission is to help racetracks, events, racing businesses, and race teams thrive through expert marketing strategies, sponsorship opportunities, and tailored business solutions.

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Clients

Orange County Fair Speedway

The story of OCFS’ 100 years of continuous operation was told in a 10-part Docuseries on Foxsports.com.

Behrent’s Performance Warehouse and Three Racing Team

Behrent’s Performance Warehouse has been a national leader in the oval track and aftermarket industry for over 50 years, founded by Harry Behrent.

Halmar Friesen

Halmar Friesen Racing competes full-time with the No. 52 Toyota Tundra TRD Pro in the NASCAR Craftsman Truck Series and is headquartered in Statesville, NC. The team also runs a No. 44 Dirt Modified based in Upstate New York.

Nyack Penguin Plunge

The Penguin Plunge is a 501(c)(3) not-for-profit group that works to help the families of seriously ill children, as they focus on their children’s health. CMM was honored to organize a fundrasier for The Penguin Plunge at the Palisades Autobahn Indoor Speedway.

Burnout Nationals

Burnout Nationals is a nationally judged car, truck, hotrod, import, and Bike Show.

Tanner VanDoren Racing

Walter Henry Racing

Merry Christmas from Crackers!
Victory for Stewart Friesen
Stewart Friesen NASCAR Truck Series

Join the Winning Team

Partner with us today to elevate your brand in the motorsports arena and drive success like never before.

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